CLASS TRAITORS
What do Donald Trump, Kanye West and Elon Musk have in common? The National Observer explores [4 Minute Read]
Written by Matthew Fischer, co-host of the Backbench Drivers podcast
On a warm Sunday afternoon in Austin, Texas, Max Verstappen crossed the finish line in first place, ensuring the first constructors’ title for Red Bull in Formula 1 since 2013. This joyous moment for the team was a bittersweet moment, as this occurred less than twenty-four hours after Red Bull owner, Dietrich Mateschitz, passed away after a long term illness.
How the Media is Portraying Mateschitz
A cursory glance at the media's reporting on the death of the late Austrian billionaire will showcase a common trend; a focus solely on his business exploits. The focus on Mateschitz’s business acumen is portrayed by a Reuters article, describing Mateschitz as “... (a) self-made billionaire (who) was considered a marketing genius.” The article elaborates that this ‘genius’ is a particular fascination on the importance of branding; with the Red Bull brand being synonymous with an ‘extreme’ image. This image was carefully crafted and cultivated around “... adventure sports like surfing, mountain biking and cliff diving ...”. The article continues by describing how Mateshitz’s focus on branding has dominated the world of sports; such as motorsports, soccer, esports, etc. The article concludes with speculation around the consequences of Mateschitz death on the Red Bull empire.
The Real Mateschitz
Not much is mentioned in the Reuters article about the real Dietrich, aside from a brief mention that very “(l)ittle is known about Mateschitz's private life. He was publicity shy and rarely gave interviews.” However, this is not altogether true. Despite Mateschitz’s reclusive nature, much was known about his political opinions. In a 2017 interview with Austrian newspaper Kleine Zeitung, the Austrian magnate stated his view on German and Austrian migration policy by pointing out that "(n)one of the people shouting 'refugees welcome' or 'we can do it' were preparing their own guest rooms or tents in their gardens to accommodate half a dozen migrants''. In the same interview, the Austrian billionaire also aired his support for then US President Donald Trump and condemned the influence of political correctness in the media.
Some readers may think that Mateschitzs personal views were just that, his personal views; privately held beliefs that had no impact on his business life.
This is not the case, the Austrian billionaire launched a television station called Servus TV in 1995; since then the station has frequently been criticised for allowing ‘right-wing extremists’ to feature on the station. Der Standard reported that Mateschitz was directly involved in the political nature of the network and had installed an ideological ally in Ferdinand Wegscheider to run the company.
Mateschitzs’ political influence was not limited to his smaller companies, he also installed his political leanings into his crown jewel of RedBull.
In the run up to the 2020 US Presidential election, multiple race riots unfolded across America. The impact of these riots was not only a tremendous amount of property damage and civil disorder, but also a meaningful impact in the structure of American life. One of the more crucial demands of the movement was a reformation of corporate America’s labour practices. The vast majority of companies, especially large companies, sought to ‘remedy’ perceived inequalities within their companies with discriminatory hiring practices. However, when American Red Bull executives Stefan Kozak and Amy Taylor lobbied Red Bull to cultivate a more diverse and inclusive work environment and criticised the companies silence of BLM; they were promptly fired. Sources claim when Taylor wanted to increase the black representation at the company, that the leadership was not interested and that she was ‘met with opposition’.
Why is the Media Omitting Mateschitz Views?
As Mateschitz’s political views were widely reported in both German and English media, the question remains; why did Reuters omit this from their article? It might be due to a sense of reverence for the deceased? Maybe. More likely, however, it is out of an attempt to subvert the legacy of Mateschitz. This raises an important question, why would there need to be a subversion of Mateschitz’s legacy?
Many observant readers may already understand the nature of politics; that it is a game played exclusively by the elite, individuals like George Soros, Henry Laufer, or Sheldon Adelson who exercise influence on both sides of American politics. The power and influence that the elite wield leaves little room for dissent; nonetheless we increasingly observer the rise of so called ‘class traitor’s. A class traitor being a member of the elite who accepts alienation from the broader ‘elite’ in order to advocate for an interest contrary to that of the elites.
The perfect example of a class traitor is Donald Trump, who, in choosing to descended the golden escalator of his ‘ivory’ tower and promise that as US President he would fight for overlooked Americans, alienated himself from his fellow billionaires and ‘elites’. The system he had once been at home in immediately turned on him and the elite-owned media waged a jihad upon the Trump campaign and presidency.
This assault on Trump did not cease with his 2020 election “loss”, yet despite this we continue to see echoes of Trump’s bravery rippling through the cultural and business elite.
When Ye (formerly Kanye West) displayed support for then president Donald Trump during his White House visit, the media attacked Ye for being delusional. More recently, when Ye began to discuss Jewish power in the cultural, financial and business sectors; Ari Emmanuel led a campaign to destroy Ye’s empire.
In a similar manner, Elon Musk’s recent acquisition of the social media giant Twitter has bought forth media attack. The opportunity that Musk’s Twitter opens to critics of our political elite is a threat to the media monopoly the elite currently possess. It should come as no surprise that in response to the news Musk has been threatened with potential national security reviews, advertisement boycotts and celebrity protests.
The example set by Donald Trump and continued by Ye and Elon Musk make clear the consistent response by the elite to a class traitor. Class traitors can expect defamation, subversion, attacks, legal barrage and financial shutdown for their transgressions. It is this phenomenon that explains and illustrates the media's omission in the reporting of Mateschitz’s death. The cover up of the late Red Bull owner’s true opinions is only a recent addition to the ever-growing list of attempts to erase the legacy of class traitors.
Will Donald Trump, Ye West and Elon Musk’s rebellion against the West’s elites succeed, or will their legacy more closely resemble that of Dietrich Mateschitz?